Privacy Policy

Last updated: July 20, 2026

This Privacy Policy describes how Bloom Path Lights ("we," "us," or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from https://bloompathlights.com (the "Site") or otherwise communicate with us.

1. What Personal Data We Collect

We collect various types of personal information to provide and improve our services to you. This may include:

• Contact Information: Your name, email address, shipping address, billing address, and phone number.
• Payment Information: Details necessary to process your purchases, such as credit card numbers, debit card numbers, or other payment account details. Please note that we do not directly store full payment card details; these are securely processed by our third-party payment processors.
• Order Information: Details about the products you purchase, order history, and preferences.
• Account Information: If you create an account with us, your username and password.
• Device and Usage Information: Your IP address, browser type, operating system, referring URLs, pages viewed, time spent on pages, and other diagnostic data.
• Location Information: General location data derived from your IP address.
• Communication Information: Any information you provide when you communicate with us, such as customer support inquiries.

2. How We Collect Your Data

We collect personal information through various methods:

• Direct Interactions: When you create an account, place an order, subscribe to our newsletter, fill out forms, or contact customer support.
• Automated Technologies: As you navigate through the Site, we may automatically collect Device and Usage Information using cookies, web beacons, and other tracking technologies.
• Third-Party Sources: We may receive information about you from third-party services, such as payment processors, shipping carriers, and advertising partners, in accordance with their privacy policies.

3. Purpose of Data Collection

We use the collected information for various purposes, including:

• Order Fulfillment: To process your orders, fulfill purchases, and deliver products to you.
• Customer Service: To provide customer support, respond to your inquiries, and manage your account.
• Marketing and Promotions: To send you promotional offers, newsletters, and information about our products and services, where you have opted in.
• Analytics and Improvement: To analyze how our Site is used, monitor its performance, and improve our products, services, and user experience.
• Personalization: To personalize your experience on our Site and recommend products that may be of interest to you.
• Advertising: To deliver targeted advertisements to you on our Site and third-party platforms.
• Security and Fraud Prevention: To protect our Site and customers from fraud, unauthorized transactions, and other illegal activities.
• Legal Compliance: To comply with applicable laws, regulations, and legal processes.

4. Third-Party Services That Receive Data

We share your personal information with third parties to help us provide our services and for the purposes outlined above. These third parties include:

• Payment Processors: Such as Stripe, PayPal, or other payment gateways, to securely process your payments. They receive payment information and billing details.
• Shipping Carriers: Such as USPS, UPS, FedEx, or DHL, to deliver your orders. They receive your name, shipping address, and contact information.
• Analytics Providers: Such as Google Analytics, to understand how users interact with our Site. They collect anonymized IP addresses, device information, and usage data.
• Advertising Platforms: Such as Meta (Facebook/Instagram), TikTok, Snapchat, and Google Ads, to deliver targeted advertisements and measure campaign effectiveness. They may receive information about your browsing behavior, purchases, and device identifiers.
• Customer Support Platforms: To manage customer inquiries and communications.
• Service Providers: Other third-party vendors who perform services on our behalf, such as website hosting, data analysis, and email delivery.

We ensure that these third parties are contractually obligated to protect your data and only use it for the purposes for which it was disclosed.

5. Cookie Policy

Our Site uses cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and for advertising purposes. Cookies are small data files stored on your device.

Types of Cookies We Use:

• Strictly Necessary Cookies: Essential for the operation of our Site, enabling core functionalities like security, network management, and accessibility.
• Performance Cookies: Collect information about how you use our Site (e.g., which pages you visit most often) to improve its performance.
• Functionality Cookies: Allow our Site to remember choices you make (e.g., your username, language, or region) and provide enhanced, more personal features.
• Targeting/Advertising Cookies: Used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. These are often placed by third-party advertising networks with our permission.

You can control and manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our Site.

6. Data Retention Period

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. The retention period may vary depending on the type of data and the purpose of processing. For example:

• Order Data: Retained for a period necessary to complete the transaction, process returns, and comply with tax and accounting laws (typically 7-10 years).
• Account Data: Retained as long as your account is active. If your account becomes inactive, we may anonymize or delete it after a reasonable period.
• Marketing Data: Retained until you opt out of receiving marketing communications.
• Analytics Data: Often anonymized or aggregated after a certain period (e.g., 26 months for Google Analytics).

When we no longer need your personal information, we will securely delete or anonymize it.

7. Your Rights

Depending on your location (e.g., GDPR for EU residents, CCPA for California residents), you may have the following rights regarding your personal data:

• Right to Access: You have the right to request copies of your personal data that we hold.
• Right to Correction (Rectification): You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
• Right to Deletion (Erasure): You have the right to request that we erase your personal data, under certain conditions.
• Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
• Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
• Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
• Right to Opt-Out of Sale/Sharing (CCPA): California residents have the right to opt-out of the “sale” or “sharing” of their personal information. We do not sell your personal information in the traditional sense. However, certain sharing of data with advertising partners may be considered a “sale” or “sharing” under CCPA. You can exercise this right by contacting us.
• Right to Withdraw Consent: If we are relying on your consent to process your personal data, you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact us at support@bloompathlights.com. We will respond to your request within a reasonable timeframe, typically within 30 days.

8. Children's Privacy (COPPA Compliance)

Our Site is not intended for individuals under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If we become aware that we have collected personal data from a child under 13 without verifiable parental consent, we will take steps to remove that information from our servers. If you believe that we might have any information from or about a child under 13, please contact us at support@bloompathlights.com.

9. How Policy Updates Are Communicated

We may update our Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top of this Privacy Policy. We encourage you to review this Privacy Policy periodically for any changes.

10. Contact Information for Privacy Inquiries

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

Bloom Path Lights
Website: https://bloompathlights.com
Email: support@bloompathlights.com